Lookalike Models¶

A lookalike model takes a list as input and creates a new list that has recommendations for entities similar to those on the input list.

Create a Lookalike Model¶

To create a lookalike model navigate to the Lookalike Models tab and click “CREATE LOOKALIKE MODEL”:

Name Your Lookalike Model

Koverse Connections will show the results of this model in various places throughout the tool so its helpful to name the model in such a way that it explains what its modeling for. For example, names starting with “Similar to Top Customers Last Year” is a good name.

Select one list from the table below

The list you select is the list your lookalike model will be based upon.

Click “SAVE AND RUN MODEL”

Your lookalike model will now appear in the Lookalike Models tab.

Run a Lookalike Model¶

To run a lookalike model, from the Lookalike Models tab, click on the lookalike model you want to run.

On the next page, click on “RUN MODEL”. You should see a green prompt in the lower left hand corner of your browser window telling you “Model has been queued”. This model will then run based on your Koverse Connectons system settings.

Lookalike Model Options¶

From the Lookalike Models tab you can click on a lookalike model to access more details.

You can sort the lookalike models by Model Name, Type, Author (Created By), Updated, Last Run, or Privacy. You can also run a lookalike model.

From the actions menu drop-down you can: rename a lookalike model, make public or private a lookalike model, or delete a lookalike model.

On the details page of a lookalike model you can:

View more information about the lookalike model including: Name, number of entities, who created the model, and when the model was last run
Make the lookalike model private or public using the “Public/Private” toggle
Run the lookalike model
Rename the lookalike model
See the object results of the lookalike model
Search across the data in the lookalike model